Trading Cards

Challenge

The Ecocourt Athletics 94' Series needed a visual identity that combined vintage aesthetics with modern appeal. My initial designs leaned into bold, superhero-like energy with vibrant colors and layered textures to convey movement and excitement. However, the client felt this direction diverged from the retro sports card vibe they wanted, preferring a simpler, more nostalgic style with clean cut-outs and subtle edits.

Transformation

In response to the feedback, I simplified the designs to better align with the client’s vision. I retained elements of the vibrant color palette while shifting the focus to clean, retro-inspired visuals. The final concept included two cards: one for the goalie, representing the 94’ Series, and another for the Ecocourt Athletics Classic hat. This balance of simplicity and boldness stayed true to the project’s goals.

Story

The final trading card designs capture the spirit of 90s nostalgia while showcasing Ecocourt’s sleek corduroy hats. Featuring dynamic portraits and playful text treatments, the cards evoke retro sports themes and provide fans with a tactile, collectible experience. They amplify the story behind the hats, inviting wearers to embrace modern comfort while holding a piece of history.